I hope you enjoy my blog for my media coursework. I have added links to thigns that have inspired my magazine and helped me develop my skills and creativity. All my posts are also all labelled to help navigating around easier.
Thank You!
Hannah
Tuesday 10 May 2011
Wednesday 23 March 2011
Tuesday 22 March 2011
Evaluation Activity 3
What kind of media institution might distribute your media product and why?
I initially considered the well-known ICP media to distribute my magazine, but as they have over 60 magazine’s under their influence already, they had no gap in their market for Amplified and had a few similar genres and target audiences as my magazine- so would be unlikely to take on another similar one that may reduce the sale of their current magazines. I think a media institution like Development Hell Ltd would be a appropriate for my magazine, firstly due to it being an independent company who are focused on magazines that are varied in genre of music they present. They already publish two monthly magazines ‘Word’ and ‘MixMag’, the first of which that targets music and entertainment in general and the second targeting the clubbing scene. As my magazine is also an all-round music magazine but slightly swaying towards the new and upcoming artists, then the company has a gap in their market perfect for ‘Amplified’. Also on their team is former editor for Smash Hits! And Q so there experience in magazines for non-specific genres is large and would be helpful in launching my magazine to their already budding audience. The company also own DontStayIn.com, which is the world’s biggest clubbing social network site aimed at teenagers- the same target audience for my magazine so the advertising through their other franchises can be relayed to Amplified itself while targeting their exact audience. The Guardian Media Group, a bigger and well-known company, also has shares in Development Hell Ltd so will help branch out and advertise the magazine on a larger and more varied audience.
Evaluation Activity 5
How did you attract/address your audience?
Click on the photos to go to tags.
Through my audience questionnaire I found out quite a lot about what would attract my particular audience. Many said that simplicity on the cover helped it look grown-up and not childish which they liked; but also enjoyed the different bright colours making it still look fun and interesting and not dull and boring. The choice of pictures came up regularly as well, as they felt the black and white made it look sophisticated and cool, but with a dash of fun personality through the other pictures as well- making it relateable and therefore attracting their attention. The hand written fonts were came to come across well as they made the pages look less structured but while still working woth the rest of the page. They also added a 'personal' touch and 'creative flair' to the magazine overall.
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